research and insights

The Observatory is the single family office of the founder of Glaceau, the company behind Vitaminwater and Smartwater.

We allocate capital to a limited number of emerging hedge fund managers with a focus on strategies that can navigate a variety of market environments. Our process emphasizes clear risk controls, repeatable investment approaches, and alignment with long-term capital objectives.

What We Do

We invest in hedge funds with a live track record.

We do not invest in private equity, venture capital, or direct deals.

We look for managers with at least 15% annualized returns and drawdowns under 10%, targeting a return-to-drawdown ratio of 1.5x or better.

If your strategy meets these criteria, please submit your presentation along with daily return data in Excel format to IR@247lookout.com.

To learn more about The Observatory’s manager selection philosophy, please refer to our CIO’s interview.

FAQs

  • We invest exclusively in emerging hedge fund managers who can demonstrate consistent performance across all market environments. We do not invest in private equity, venture capital, or direct deals.

  • We require:

    • A minimum 15% annualized return

    • Maximum drawdown of 10%

    • A return-to-drawdown ratio of at least 1.5x

  • Controlled drawdown refers to the ability of a fund to limit peak-to-trough losses. We consider a drawdown of no more than 10% as acceptable, provided it is managed with discipline and transparency.

    • Your presentation / pitch deck

    • A daily returns Excel file
      To: IR@247lookout.com

Contact us.

IR@247lookout.com

980 North Federal Highway, Suite 110 Boca Raton, Florida 33432

17-20 Whitestone Expressway, Suite 403 Whitestone, NY 11357

If your strategy meets these criteria, please submit your

presentation along with daily return data in Excel format.

Disclaimer: This is a private single-family office and does not accept outside capital or third-party investors.